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Picture of Laura Rota, artist and graphic designer.

 EXHIBITIONS 

Solo Exhibitions

  • 2024 Freedom
    FLA Museum / for Museo City
    Superstudio Più - Milan, Italy
     

  • 2024 Rotations of Circles
    Altavia Italia - Milan, Italy


Group Exhibitions

  • 2024 Yellow exhibition
    Galleryone962.com - online, Germany
     

  • 2024 Nucleikart / Nucleika
    Catania, Italy


​Live Painting

  • 2024 Art I. the garden / Summer party
    Superstudio Più, Milan, Italy

My  journey  from graphic designer to artist

As a professional art director and graphic designer, I have furthered my studies of the perception of forms and colour harmonies over the last few years. I’ve always been motivated by a deep passion and curiosity for creativity—in particular, the history of graphic design through the study of historic and contemporary masters. Among these figures, I was particularly drawn to Paula Scher who, citing Russell Baker, spoke about the difference between a serious and a solemn work.

Solemnity, in artistic terms, refers to a creation that draws inspiration from or attempts to imitate a prior serious work. Seriousness encompasses a personal challenge to push the boundaries of one's creative capabilities, striving to deliver the absolute best for each project, even in unexplored territory. This stimulates one to investigate, experiment, and acquire more experience in order to give life to a powerful and innovative way of communication.

For me, painting is the physical manifestation of a deeply personal process of research,
and the rewards I and my clients receive are priceless.
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